How Astericks Wound Up In Our Cover Story

Jul 20, 2018 - 8:30 PM

I confess I was not familiar with Ashley Longshore—the vibrant artist featured on this issue’s cover—before Margie Goldsmith proposed interviewing her for BJT. When I first glanced at the transcript of their conversation, I was struck by Longshore’s fearlessness: she seems to always say exactly what she feels—and with no filter. I admired her forthrightness, but I also worried about how some of her comments would come across—especially her frequent use of expletives.

Four-letter words are pretty common in conversation these days, but we have never been faced with this many of them in an interview slated for publication, and we deliberated about what to do. Coincidentally, just as we were considering this question, the New York Times ran a major piece about Longshore. The paper chose to eliminate all the curse words, stating, “Sprinkled with phrases too salty for a family news organization, Ms. Longshore’s conversation is a performance in itself.”

Related Article

Ashley Longshore

The artist minces no words about her art career—and her love affair with business jets.

It is indeed—which is why we decided against doing what the Times did. Instead, we opted to leave enough of Longshore’s language intact to convey her personality. But we also enlisted a whole lot of help from asterisks.

More Awards for BJT

I’m pleased to announce that Business Jet Traveler has won a 2018 Magazine of the Year Top 10 Award for Overall Excellence from the American Society of Business Publication Editors—an honor we received in 2011, 2013, and 2016 as well. Also this year, the ASBPE judges recognized BJT with national and regional Bronze Awards for Best Front Cover Design, national and regional Gold Awards for Best Regular Contributed Column (Taxes, Laws, and Finance, by Jeff Wieand), national and regional Bronze Awards for Best Regular Contributed Column (Outdoor Adventures, by Thomas R. Pero), and national and regional Gold Awards for Best Product Section/Department (Used Aircraft Review, by Mark Huber).

BJT has now won a total of 68 awards in 10 journalism competitions. It is an enormous privilege to be able to work with such a talented team of editors, writers, designers, and production managers.    –J.L.E.