Former JetBlue execs embrace business aviation

Business Jet Traveler » June 2008

by BJT Staff

Sunday, June 1, 2008 - 5:00am

A group of former JetBlue executives have launched an operation designed around the Embraer Phenom 100. The company, JetSuite, has ordered 50 of the very light jets with options for 50 more, and plans to lease the aircraft to customers. First deliveries are expected next April. The company has also applied for a Part 135 certificate and expects to offer charter services from bases in Las Vegas and Los Angeles. JetSuite president Alex Wilcox was a founding director of JetBlue Airways, a position he held from 1998 to 2004. He then served as president and COO of Kingfisher Airlines from 2004 to 2005.

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“When you get into the larger aircraft it becomes like a hotel, with dozens of staff supporting the plane based in a galley area down below. You have very comprehensive cooking facilities, and on larger aircraft we have looked at theatres, with spiral staircases and a Steinway grand piano. The limitations for what you can put inside a plane are pretty much the limits of physics, and even money cannot always overcome that. Even so, people are still always trying to push [the limits]. ”

-Howard Guy of Design Q, a UK-based consultancy