Cecil the Lion
Cecil the Lion

Giving Back: Wildlife Conservation Network & Wildaid

BJT readers—who represent one of the highest-net-worth magazine audiences anywhere—clearly have the means to contribute to a better world. To help you do that, we’re spotlighting deserving organizations in every issue. All of them have received a four-star overall rating from Charity Navigator (charitynavigator.org), which evaluates philanthropic institutions based on their finances, accountability and transparency.
The widely reported death of Cecil the lion—who was killed in Zimbabwe in July—has left people wondering how they can help to protect rare species from illegal hunting, especially given the shady backgrounds of some wildlife charities. Here are two that we trust and recommend. 
Wildlife Conservation Network (wildnet.org)
The Wildlife Conservation Network, founded in 2002, works to protect endangered species by preserving and safeguarding their natural habitats. WCN takes a focused approach to individual species (cheetah, snow leopard, etc.) and partners with community-based groups around the world to implement conservation efforts that can be passed down through generations.
Wildaid (wildaid.org)
Wildaid aims to stop the illegal trade of things like shark fin, elephant ivory and rhino horn. The group creates campaigns to educate consumers on subjects such as the dangers of poaching, which harms already-endangered species and threatens tourism and jobs in developing countries.
 

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